by Brian Dorey
18. March 2012 19:25
A comment sent in today about the Return on investment (ROI) when advertising online yet again proved that you need good quality photographs of your property if you are going to gain customers either online or with offline advertising.
The saying "A picture paints a thousand words" is very true when advertising holiday accommodation. Having poor quality, badly lit, poor angle, cluttered or blurred photographs will make your holiday accommodation look poor compared to businesses with good quality, well lit and in focus photographs.
Some interior photography tips:
1. Use a tripod, this will eliminate any camera shake which results in blurred photos.
2. Turn on the lights in the room, this helps to light any dark corners.
3. Don’t shoot direct into the windows as this will cause your camera to underexpose the rest of the room resulting in a dark room with little detail and very bright windows.
4. Use a flash on your camera, bounce the flash off a flat surface such as walls or the ceiling which helps to give a more even light throughout the room.
5. Style your rooms, include items such as towels, soap, coffee cups etc in the rooms which are normally supplied for your guests. Don’t overdo this as too much clutter will be distracting in the final shot.
6. Take your photos using a wide angle lens and shoot from corners rather than from side to side. Move any furniture to enable you to get as much of the room in the photo as possible.
This website http://www.strobist.blogspot.co.uk has a lot of useful information for photography using on and off camera flashes and some posts on shooting indoor rooms
by Brian Dorey
3. October 2011 11:40
From the Purbeck Gazette
Should tourists contribute to improving transport infrastructure in Purbeck?
Purbeck District Council is exploring whether tourists should provide a contribution to improvements to transport infrastructure in Purbeck and would value input from those working in the local tourism industry at a workshop on Wednesday 12 October 2011 to be held at Morden Village Hall.
Currently only new development, e.g. houses, is required to contribute to transport infrastructure, but the Council is considering expanding the policy to generate income from tourists who visit Purbeck by car and add pressure to the road network.
A number of options have been suggested:
- Congestion charging
- A levy on tourism accommodation
- A levy on car parking
- A levy on tourist attractions, and
- Voluntary contributions
This is not a full consultation but a workshop to get feedback from representatives from the tourism sector as to whether these preliminary proposals could work in practice. If you are the appropriate person in your organisation to attend please pass this invitation on.
AGENDA
10.30am Meet and greet with tea/coffee
11.00am Presentation by Steve Dring, Planning Policy Manager, Purbeck District Council
11.30am Workshop to discuss the proposals
12.30pm Feedback
1.00pm Close
Please book your place, preferably by email, by 7 October 2011. Contact 01929 557303 or email: suebellamy@purbeck-dc.gov.uk
